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Meet the Team

Graham Hollier
Graham Hollier Graham started The Bed Warehouse over 20 years ago with his wife Carol. He has overseen the growth of the business into the Midlands leading independent bed retailer.
Ben Small
Ben Small Ben has worked at The Bed Warehouse for over 15 years. In that time he has encountered most of the challenges arising from finding a customers perfect nights sleep. If you've got any questions he'll have the answers.
Zoe Toyne
Zoe Toyne Zoe is a director of the business and as well as helping customers find a perfect bed she runs our customer services. If you've any problems or concerns with an order she'll be able to help you.
Dax Hollier
Dax Hollier Dax is responsible for choosing the products that we sell. It’s his job to use the enormous buying power of The Bed Warehouse to get our customers the very best value for money for top brand name beds and mattresses.

Our high quality products and unrivalled experience will help you rest easy in every way

Founded over 25 years ago by Graham and Carol Hollier, The Bed Warehouse Direct is still very much a family business, and has since seen both their children Dax and Zoe join the team having graduated from university.

Together, due to competitive prices, quality products and a high customer referral rate, we have been able to grow the business into Birmingham's largest independent bed specialist. It was a natural progression to bring the same ethos to our website, and we are also now one of the fastest growing online bed suppliers in the UK!

At The Bed Warehouse Direct we're passionate about saving the nation from preventable problems such as sleeplessness and nightly discomfort and are well aware of the difference getting a good night's sleep every night can make to an individual's quality of life.

Because of this, not only do we pride ourselves on the quality of our stock - Silentnight, Sleepeezee, Sealy and Slumberland being just some of the brand names we provide - we also aim to offer the most professional and thorough advice available.

Further, unlike many online and offline bed suppliers, we will deliver your bed for absolutely nothing!

Whether you're looking for a memory foam mattress, a divan bed or a cabin bed, with our wide range of high quality products, you can say good night to sleeplessness once and for all! Find out more...

Please explore the site to view our many beds and mattresses, and to find out more about what you can do to secure yourself a good night's sleep every night. Alternatively, if you need any extra advice, just drop us an email or give us a ring on 0500 30 30 32. We're always happy to help!